The long version: Bay Laurel, cloth and coast
The cloth and the coast
A flat-woven cotton towel is a simple thing. Two sets of threads, warp and weft, pressed together on a loom until the cloth is firm and smooth. No loops, no pile. The yarn does the work, drawing water into the weave the way a cotton shirt does, only denser. It is an old way of making cloth, and along the Aegean coast of Türkiye it never really stopped. Bay Laurel weaves this cloth today, in the same districts, with the same plain logic.
The region has woven cotton this way for generations. The climate helped. Cotton grew nearby, and the air was dry enough that a wet cloth hung on a line was dry by evening. The work happened on shuttle looms in small weaving districts where the skill passed from one set of hands to the next. The cloth also suited how people bathed. In the hammam, the public bath house, a bather wrapped in a flat-woven cloth and then handed it to the next person. Cloths were shared, not owned, so they had to dry fast between uses. A heavy terry towel would have stayed damp and sour. A flat weave let the water evaporate quickly, and when it was dry it folded flat into a small bundle you could carry under one arm. Nothing about it was decorative. It was practical cloth, shaped by a place and a routine.
From the bath house to the beach bag
The same cloth moved to the beach bag without changing much. That is the surprising part. When terry toweling took over in most of the world in the nineteenth century, the flat weave hung on in the eastern Mediterranean. It had a reason to. It dried quickly, so it did not go musty when rolled up. Sand shook off its surface instead of working into loops and traveling home with you. And it folded small, which mattered when your towel had to fit in a day bag next to a book and a water bottle. Terry had its comforts, but it was heavy when wet and slow to dry. The flat weave gave up softness and gained everything a beach day actually needs.
| Line | Size | Pack | Choice | From |
| Beach towel | 39 × 71 in | Single, with its own bag | 43 colorways | $15.95 |
|---|
| Hand and guest towel | 15 × 26 in and 16 × 40 in | Pack of two | 46 options | $8.99 |
|---|
| Four-pack set | 39 × 71 in each | Four, each with a bag | 5 colorways | $44.96 |
|---|
| Value bundle | 39 × 71 in each | Four plus a bonus single | 1 colorway | $58.95 |
The whole catalogue in four rows. Prices are the figures from our last update, 21 August 2026.
So the format survived. It was not a relic. It was a working answer to a different set of problems. The bath house needed cloth that dried between two people. The beach needed cloth that dried between two swims. Same weave, same reasoning, a different century.
Bay Laurel sits inside that tradition. The towels are woven in the Aegean weaving districts of western Türkiye, where the looms and the habits are still in place. The brand keeps the range narrow on purpose. There are a few weaves, a few sizes, and a set of colors that changes slowly. Before a new color is approved, someone from the brand orders a sample length, washes it at home, dries it, and lives with it for a while. A color can look fine on a skein and disappoint on a wet towel, so the samples get the same treatment a customer would give them. That is the whole quality system: a small team, a wash line, and time.
The catalogue today
The range stays modest on purpose. The beach towel measures 39 by 71 inches, a size that covers a lounger and still folds into a drawstring bag about eleven and a half inches tall. It comes in 43 colorways. The hand towel is sold in pairs, in two weaves, diamond and herringbone, and two sizes. One fits the hand. The other works as a guest towel. The four-packs bundle four beach towels, each with its own bag, for the household or the group trip where everyone needs their own color to find their spot on the sand.
That is the whole catalogue. Three lines, kept narrow on purpose, with the room for variation spent on color instead.
Color is the real decision
With the weave settled and the size settled, color is what is left. The range runs from a single plain shade to weaves that carry several colors through the cloth at once. Some beach towels are one solid color. Others are striped, or woven so the color shifts as the light moves across the flat surface. The same honesty carries into the bags. A plain towel gets a bag that is sometimes plain, sometimes printed. A multi-colored towel usually gets a quiet bag. This is less a system than a habit: the bag should not fight the towel, and the towel should not promise more than it is.
The palette draws from the coast where the cloth is made: the green of laurel and the yellow of lemon rind. The blue of the Aegean at noon finds its way in as well. Other shades come from nowhere more specific. They are just colors that suit a beach towel. Some are quiet enough to disappear on a beach blanket. Others arrive with a printed bag that looks like something from a summer tablecloth. Both are useful, just in different moods.
For a buyer looking at 95 options, the decision is not about quality. Every towel in the catalogue is woven from Turkish yarn in the same districts and finished the same way: flat weave, fringe tied by hand. The quality is the given. The choice is about what a person wants to see on the sand or hanging from the bathroom hook. A plain shade recedes. A multi-colored weave asks for attention. Some people choose one towel for the beach and one for the pool. Some buy the four-pack so no one has to argue over whose is whose.
None of this is accidental, and none of it is complicated. The people who run Bay Laurel order sample lengths ahead of each season, wash and dry them at home, and approve a color only after seeing it in daylight. That is the whole design process. Slow and repetitive. That is the point.
Bay Laurel is trying to be the brand that makes the decision simple and the towel trustworthy. The catalogue is narrow because a wide one would be a distraction. The colors are many because color is the one part no one can decide for you. The towels dry fast and shake clean, and they fold away small, with a fringe tied by hand because some things should stay done slowly.
No promises about what comes next. The range is three lines, woven the same way. If the cloth holds up and the colors stay honest, that is enough.
Everything described above sits on Bay Laurel towels: the beach line, the hand towels and the sets are all one catalogue, and the shelves above are the way in.